01 / Brand Development
Brand & identity.
Positioning, naming, visual identity, and narrative for artists and music-related businesses. We help define what you stand for and how it shows up.
Singapore · Established 2024
Consulting and marketing for music businesses.
IMT Music Holding is a Singapore-based firm offering brand development, business strategy, and content promotion services for artists and music-related businesses.
01About us
A small practice for music businesses.
We work with artists, labels, and music-related businesses on the commercial side of their work — brand, strategy, content, and day-to-day management support.
Each engagement starts with a conversation. We aim to be useful, ask honest questions, and only take on briefs where we think we can genuinely help.
02What we do
Four areas we work in.
02 / Business Strategy
Business strategy.
Working with founders and managers on commercial planning — catalog strategy, partnership thinking, and the operating decisions behind releases.
03 / Content & Promotion
Content & promotion.
Editorial planning, campaign work, and content programs designed for how audiences actually discover music today.
04 / Artist Management Consulting
Management support.
Advisory and consulting for managers and artist teams — release planning, team structure, and the practical questions that come up day to day.
03How we work
A simple way of working.
01
Listen
Understand the brief.
We start with a conversation to understand where you are, what you're trying to do, and where things feel stuck.
02
Plan
Agree the scope.
A short written plan covering what we'll work on together, how long it should take, and what success looks like.
03
Work
Do the work.
We work alongside your team to deliver what was agreed — documents, plans, or ongoing advice, depending on the engagement.
04
Review
Keep adjusting.
We check in regularly to see what's working and what isn't, and adjust the plan as things evolve.
04Who we work with
The kind of teams we work with.
A · Artists & Managers
Artists and their teams.
Independent artists and their managers thinking about brand, releases, and the next chapter of their work.
B · Labels & Imprints
Labels and imprints.
Small and mid-sized labels looking for an outside perspective on roster, positioning, or operations.
C · Founders & Operators
Music-related businesses.
Founders building products, services, or platforms in the music space who want help with commercial strategy.
D · Brand & Cultural Partners
Brands working with music.
Brand and cultural teams running music-related programs, partnerships, or content who want a thoughtful collaborator.
Get in touch
Have a project in mind? We'd be glad to hear about it.
A short note about what you're working on is a good place to start. We'll come back to you with honest thoughts on whether we're a fit.